Fitness & Wellness Brands
Marketers want steady new trials, high conversion to memberships, strong show-up rates, add-on revenue from services and retail, and clear attribution leadership can trust. The roadblock is a fragmented digital journey. Near me searches go to aggregators, slow generic sites do not rank, class schedules are hard to use, booking handoffs break tracking, and first-party data is thin, which makes growth feel inconsistent.
Turn discovery into memberships and sessions
We build a fast, search-optimized Webflow site that showcases your experience, makes booking effortless, and captures the data you need to retain members. Story-led content moves browsers to book a trial, and an optimization engine improves local SEO, conversion, and attribution month after month.
Your new engine includes:
- High-performance Webflow foundation: fast load times, Core Web Vitals, accessibility, multilingual options, and true design flexibility. Say goodbye to templates or plugin limitations.
- Local SEO that wins intent: Google Business Profile optimization, location and modality pages, trainer and class schema, citation cleanup, and content clusters for terms like yoga near me, pilates studio, personal training, recovery services, and med spa treatments.
- Booking and membership UX: CMS-driven schedules, coach bios, membership comparisons, intro offers and trials, add to calendar, and clear paths to book, buy packs, or join. Embed or deep-link with Mindbody, Mariana Tek, ABC, Glofox, Zen Planner, ClassPass, Acuity, Calendly, or Shopify with clean tracking.
- First-party data and attribution: GA4 with server-side events where supported, cross-domain and clickout tracking to schedulers, UTM governance, CRM and email or SMS capture, and dashboards that connect channels to trials, memberships, and LTV.
- Always-on optimization: SEO roadmaps, campaign landing pages, A/B tests on offers and pricing tables, content refreshes, and rapid iterations that keep you ahead of competitors and seasonality.
FAQs
Find answers to common questions about our services and how we can help you.
Yes. We align on a local SEO plan that includes Google Business Profile optimization, accurate NAP data, citation cleanup, structured data for classes and practitioners, and high-intent location and modality pages. We build clusters for searches like best pilates studio, personal trainer near me, cold plunge recovery, or med spa facials, and connect them to clear booking paths.
Yes. We embed or deep-link to systems like Mindbody, Mariana Tek, ABC, Glofox, Zen Planner, and others, and preserve measurement with UTM discipline, cross-domain or clickout events, and server-side signals where available. We map each step of the journey so ads, email, and organic search can be tied to trials, purchases, and renewals.
We define a measurement model up front. GA4 events track view schedule, start booking, purchase intro offer, and join membership. We configure call tracking for high-value services, connect CRM or marketing automation for cohort reporting, and build dashboards that report cost per trial, trial-to-member conversion, revenue by channel, churn, and LTV.
Utility plus proof. Class and service explainers, intro offer pages, pricing transparency, coach stories and certifications, before and after galleries where compliant, success testimonials, parking and arrival info, and a simple how it works path. We pair this with habit-building content, challenge pages, and member perks or referral offers to lift retention and average revenue per member.
A phase-one launch typically takes 6 to 10 weeks depending on scope and content volume. We handle information architecture, migration, templates, and performance hardening. Your team provides brand assets, services and pricing, schedules, and approvals. After go-live, we move into a predictable monthly cadence for SEO, content, and CRO so internal lift stays low and momentum stays high.
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Ready to elevate your digital presence? Let us handle your migration with expertise and care.