Grasslands Destigmatized Series


Grasslands: A Journalism Focused Agency




Grasslands Destigmatized Series

Created a Instagram Docuseries

"Destigmatized," is an Instagram TV docuseries documenting America's ever-transforming relationship with the cannabis plant. The series features more than 120 episodes, with each short documentary capturing an individual's story about how cannabis has improved their life. The idea for this series was developed by Grasslands CEO Ricardo Baca over five years ago when he was back at the Denver Post.

This production took two full days in Denver, Colorado, at the old HQ for Grasslands in June of 2019.